Following a tough period, Apollo Bay has found renewed hope.
By Ben Andonoudis
Apollo Bay is a club beginning to believe again.
Nestled along the Great Ocean Road, the Hawks have seen some hard times recently. They entered 2026 without a senior win since round 12 of the 2024 season.
A competitive showing against ladder-leaders Lorne in round one provided a glimpse of what could be. That promise led to genuine improvement the next week.
A drought-breaking three-point win against Birregurra gave the club the bounce it needed.
For club president Mick Wright, the excitement has been clear.
“There has been a genuine sense of optimism around the club since late last year,” Wright said. "Simply being in a position to win is a significant improvement on past years’ performances."
However, several challenges remain for Apollo Bay to ensure it can thrive in the future.
The demographics of Apollo Bay are what would be expected for a holiday town. A median age of 52 makes building a playing list difficult.
Some players travel far and wide just to take the field for the Hawks.
“Out of the total 44 senior players we put on the field each week, we are lucky to have six to eight that actually live in Apollo Bay,” Wright said. “They enjoy the football and social opportunities we are able to offer and end up bringing friends with them in following years."
While recruiting senior players can be difficult, Apollo Bay’s long-term future is being strengthened through its junior program.
Following a premiership last season, the under 18’s are currently sitting fourth on the ladder. Retaining juniors is key to any club’s strength and Apollo Bay is no different.
“We have good numbers in our junior program, so in that regard the club looks to be heading in the right direction,” Wright said.
This year has seen a change of leadership in the senior football with the addition of Pete Adams as coach, bringing with him fresh ideas and eyes over two decades of experience.
“Pete is a fantastic communicator and is able to articulate game plans extremely well,” Wright said.
Being a school teacher, Pete has known many of the lads since he taught and coached them at high school, so it has been great for him and them to reconnect."
For supporters of the club, Apollo Bay has been clear in their mission.
“We need to make our supporters and town members smile, Wright says.
“It’s imperative that our local community and supporters have a sense of pride in our club and take joy in watching our players run around in our club colours."
A country club in a stunning part of the world, Apollo Bay had found themselves in a rough patch.
This season has given some a shining light.